They Rule Rules!

They Rule is a Flash-powered search engine and network visualizer focused on powerful people in business.

"They Rule aims to provide a glimpse of some of the relationships of the US ruling class. It takes as its focus the boards of some of the most powerful U.S. companies, which share many of the same directors. Some individuals sit on 5, 6 or 7 of the top 500 companies. It allows users to browse through these interlocking directories and run searches on the boards and companies. A user can save a map of connections complete with their annotations and email links to these maps to others. They Rule is a starting point for research about these powerful individuals and corporations."

I don't even know how to describe how exciting I find this. I'm almost willing to declare that it's the sexiest piece of serious new media I have ever seen. I only wish I had more time to play with it right now. Besides being a fabulous well of content, the conceptual idea is simply brilliant. This is the kind of thing I want to learn how to do. Wicked, sweet, and awesome. Found though Gawker.